We Hunted The Mammoth
By David Futrelle
With Christmas only a couple of days away, I decided to put together a little roundup of some of the most wildly misogynistic Christmas ads from the Mad Men era — loosely and somewhat expansively defined as the mid-50s through the mid-70s.
By David Futrelle
It’s Friday! So let me just ruin your weekend in advance by making you read this horrible thing from the Incels.me forum containing the phrase “pussy mouthwash.”
Donald Trump’s comments about women are often so retrograde they could have come from Mad Men-era America. This gave a Syrian artist who calls himself Saint Hoax an idea: why not pair some of Trump’s more odious pronouncements with sexist ads from half a century ago?
We’re going way off-topic for this one. Some good advice, and bad advice, from days gone by. (After the jump.)
We were talking the other day about an especially popular Manosphere fairy tale — you know, the one in which evil women in their “prime” years in their twenties have lots of sex with charming assholes (and none with hard-working decent nice guys), only to panic when they hit the age of thirty or so and suddenly become ugly monsters.
Well, apparently the evil women have come up with a technical solution to that whole “getting old and ugly” problem. I have uncovered secret evidence in the form of a pamphlet or leaflet that the women of the world evidently circulate amongst themselves.
When are women’s “problems” really problems? According to the vintage ads I’ve collected below, only when they affect a man.
A blast from the past. Elliot is (inadvertently) DHV-ing out the wazoo! That’s Demonstrating Higher Value, for those not hep to Pickup Artist lingo.
This isn’t, strictly speaking, “life before feminism.” It’s life just as the second wave of feminism was getting going. Indeed, the rather forward women in the ad are essentially Madison Avenue’s version of liberated women.
And this seems to be how most MRAs continue to see feminism today — as an elaborate plot designed to allow bossy, manipulative, “hypergamous” “empowered females” to better exploit hard-working beta men.
The ad is of course insulting to both men and women, but I imagine any MRA viewers who stop by will only see the misandry.
But, hey, it is a pretty cool car.