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The E-Day Concert that Wasn’t: The Canadian Association for Equality turns a PR disaster into a PR catastrophe

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MRAs seem to think that they can spin their way out of pretty much anything. And on the internet, particularly in their own little echo chamber, they can kind of get away with it. It’s when they venture out into the real world that they run into some trouble.

Take, for example, the mad spinning that accompanied the implosion of the Canadian Association for Equality’s “E Day” concert scheduled for last weekend. CAFE, you may recall, is a Canadian Men’s Rights group that’s probably most famous for organizing a series of talks by Men’s Rights-friendly folks on Canadian campuses that, well, caused a tiny bit of a stir.

Oh, sorry. The group says that even though its “focus is currently on men and boys … [W]e do not consider ourselves a Men’s Rights Group.”

Anyway, so this non-Men’s Rights group decided to hold a concert on Toronto Island celebrating “Equality Day,” a holiday they made up just for the occasion. They found a venue, got some sponsors and even managed to convince a bunch of bands to sign on.

Everything was ready to go until a few days before the concert was scheduled to happen, when some of the people who had been roped into the event discovered just what they had gotten themselves involved with.

A headline from the Huffington Post sums up what happened next with admirable succinctness:

Men's Rights Concert In Toronto Cancelled Upon Discovery It Was A Men's Rights Concert

The exodus from E-Day kicked off after a post appeared on the lefty Canadian news site Rabble.ca pointing out what CAFE was really about. Musicians and sponsors quickly distanced themselves from the event, and CAFE lost its venue as well.

CAFE’s response to all this? A press release stating:

CAFE received overwhelming support from musicians, sponsors and the general public for Equality Day. After several months of productive collaboration, the original venue Artscape Gibralter-Point cancelled the use of their location after receiving a small number of misinformed complaints.

That’s a rather … odd way to describe what happened. According to a good number of those who had originally signed on for the concert, it was CAFE that was actively spreading misinformation about their own event and hiding its Men’s Rights agenda.

The musical group Giraffe posted a statement on Facebook saying:

We feel that we were not fully informed about what it was that is being supported here, and also that calling it a festival that celebrates “equality” as opposed to “men’s equality” was intentionally misleading to us in it’s effort to entice us to play this show.

Hogtown Brewers, one of the sponsors, offered a similar explanation for why they pulled out. “We’re kinda surprised that an event that built itself on being for equality turned out to be anything but that,” the president of the company told the The Star. “The minute that it came to our attention that it wasn’t a concert in line with our values, we moved to remove our support. We regret any involvement.”

Meanwhile, a spokeswoman for Artscape, the venue that was to have originally held the event, told The Globe and Mail that

[t]he premise of the event as it was given to us was a fair and equitable event that was family-friendly and a lovely music festival. It has since turned political and we anticipated that there could be health and safety concerns as well.

Perhaps the most amazing revelation: Jagermeister, which had been listed as a sponsor on CAFE’s publicity materials, said it had never agreed to be part of the event in the first place:

CAFE’s creative, er, spinning continued in an interview the group’s outreach director Denise Fong gave to NowToronto. I’m not even going to summarize this one. Go read it.

A scaled down E-Day celebration of sorts did go ahead last weekend. It consisted of some CAFE volunteers standing on a corner handing out pamphlets and talking to passersby about their support of “boys, men and families.” (That’s a strangely limited notion of equality, huh?)

In their press release last week, CAFE announced that

Equality Day musical activities will be postponed to next Sunday, June 8. Details to be announced.

So far no details have been announced. But, hey, they’ve still got a couple of days to go.

On a totally unrelated note, I will be holding “E-Kwalitee Day” in my apartment sometime this afternoon. I am proud to announce that I have managed to book some outstanding musical acts for this extravaganza. They don’t know it yet, but I have written their names down in my appointment book.

Here’s the headliner:

I support kittens, cats and families. Ask me why!

 

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kittehserf
10 years ago

Dvarg – my memory’s fuzzy too, but I remember it as one person, who was drunk posting – zir nym was something about time travel, I think? – doing all the “you’re racist/defending racists!” rubbish, at length.

Strikes me that the other bizarre thing about both the threads is the apparent assumption that everyone’s running around looking for sex with new people. Or am I reading that wrong?

pecunium
10 years ago

RubyRubyRuby: Ha ha ha, no, I’m not. I’m a woman and feminist.

I realise this may come as a surprise but being a woman, being a feminist, or even both, doesn’t prevent one from being an asshole; you offer a marvelous proof of it.

I’m no expert on Janice Raymond but even if people object to some of her problematic criticisms that still doesn’t make her a bad feminist since she has done plenty of good things for women. That’s like saying Edgar Allen Poe is a ‘bad writer’ because of his creepy personal life.

No, that would be like saying was a bad writer because some of his writing was bad.

pecunium
10 years ago

Ally: I know how you feel. There was a chunk of time I was thinking of just walking away (and had it not been for those people who were willing to share their concerns with me, I probably would have).

IF you need distance, take it. If you decide it’s time to go… that’s fine. It’s one of those things none of us can decide for you; and I am not asking you to stay for my part (though I enjoy your presence).

I just wanted to let you know this isn’t a feeling unique to you, nor that it is a failing.

enhancedvibes
enhancedvibes
10 years ago

I found this conversation about examining our physical/sexual attractions to others interesting. I agree with much of what was said. From my own perspective I am actually not interested in dating people who only want to date their race, and don’t really see any problem with that perspective but I wondered what everyone else thinks about that. Im on okc and you can answer a question that asks exactly that and its a yes or no answer choice, “I strongly prefer to date someone of my own race” and the other clincher for me “if I have a child I prefer it be with someone of my own race.” It shouldnt be a surprise that its mostly white men who answer these questions in the affirmative and its a turn off for me.

Tracy
Tracy
10 years ago

Haven’t read the other comments yet – had to first express my horror at JohnTheOtter and Straughn invading the comments section at my beloved free weekly paper (NOW). *shudders* Must shower.

kittehserf
10 years ago

Tracy, ewwww!

::gives packet of extra-strength Scented Fucking Soap::

hellkell
hellkell
10 years ago

Too bad OK Cupid doesn’t have the question “Are you OK with vehicular homicide? Y/N?

kittehserf
10 years ago

Did you get the impression braking wasn’t happening in that scenario? I did.

scott1139
scott1139
10 years ago

(Sorry in advance if you weren’t asking me.) While I did not get that impression, braking was indeed not mentioned in the original comment. So it certainly seems to be a reasonable impression.

Too bad OK Cupid doesn’t have the question “Are you OK with vehicular homicide? Y/N?

I know this is a mockery site, but enhancedvibes did not state or imply ze would be okay with causing death. If you already knew that, I apologize.

kittehserf
10 years ago

Scott, I was asking hellkell, but thanks for the answer, ‘cos I wondered if it was just me.

scott1139
scott1139
10 years ago

cool–no problem

Oh, I want to say I really enjoy the stories about your cats–they remind me a lot of my cat. 😀

kittehserf
10 years ago

Thank you! 🙂

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